SearchCap: The Day In Search, November 10, 2008

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Search Biz: Schmidt Turns Down Obama; Google Stock Tumbling & More
    Google CEO Eric Schmidt may have endorsed Barack Obama for president, but that doesn’t mean he wants to work in the Obama administration. According to Reuters, Schmidt told CNBC that he would not take on the role of “technology czar” if Obama were to ask him. “I love working at Google and I’m very happy to stay at Google, so the answer is no,” Schmidt said. He is, however, serving on Obama’s 17-person economic advisory board.
  • 8 DON’Ts and 7 DOs For Holiday eCommerce
    The holiday season is almost upon us. It’s time to start looking over the inventory, keywords, and offers to make sure you’re ready for Cyber Monday. In today’s column we offer several things to do and important don’ts that will help you have a successful holiday season.
  • Microsoft Does MSN Toolbar Distribution Deal With Java
    Continuing on with its strategy to build search share by gaining distribution partners, Microsoft has landed a deal to have its MSN Toolbar offered to anyone in the United States who downloads Java for Internet Explorer.
  • Google AdSense To Improve Ad Filter & Blocking Ads
    The Inside AdSense blog has told us they will be improving the speed of the AdSense competitive ad filter and also enhance the blocking capabilities of the Ad Review Center. The ad filter will be speed up to work within an hour, once these changes have been deployed. While the Ad Review Center will be expanded to give you ways to block an “entire categories of ads in addition to individual ads.”
  • Sues iCrossing For Poaching Clients & Employees Sues Rival Over Clients from the Wall Street Journal reports that is suing iCrossing for allegedly trying to hire employees and steal their clients. is specifically suing for breach of contract, tortuous interference and conspiring to misappropriate proprietary information and trade secrets. They are seeking $19.5 million in damages from iCrossing. Furthermore, is blaming iCrossing for the closing of their Dallas office and the “decimation of the firm’s Chicago office.”
  • The SEM Pro’s Guide To Taking Over A Paid Search Account; How To Fly Above The Funnel
    In The Trenches is a spotlight of tips, tricks, and news about the tools search engine marketing professionals use to give them a leg up on the competition. Today: news from the search engines, today’s in-depth look: a guide to taking over an existing paid search account, a tip to look above the funnel to reach your target, and this week’s free tips and tools.

Search News From Around The Web:

Applications & Portal Features

Business Issues

Link Building

Local, Maps & Mobile

Paid Search & Contextual


SEM Industry


Social Media

Video, Music & Image Search

Web Analytics

Recent Hot Items From Sphinn, Our Social News Sharing Site:

Related Topics: Channel: SearchCap | SearchCap


About The Author: is Editor-In-Chief of Search Engine Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

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