SearchCap: The Day In Search, November 6, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Who Should Win The 2012 Social Media Election?

    With today being Election Day, I figured it would be appropriate to write a post related to politics. Then I thought better of myself and realized it would pretty much be impossible to write anything about the election without getting overly political. To be completely honest, I don’t follow politics that closely, so I wouldn’t [...]

  • Google Releases Panda Update 21, Impacts 1.1% Of US Queries In English

    Did you feel it yesterday? Some did, a slight shaking in the Google results. Yes, it was real. Google’s confirmed to us that a Panda Update happened yesterday. Google said that worldwide, the update will impact about 0.4% of queries that a regular user might notice. For those searching in the United States in English, [...]

  • Google Marks Election Day With Ballot Box Logo & “Where Do I Vote” Locator

    It’s Election Day in the United States, and Google is marking the occasion with a special ballot box logo. It’s more than a pretty picture, however. The logo also helps people find their local polling place. Click on the logo, and you’ll get a prompt to enter your address and find your voting place: That, [...]

  • Link Building Tool Review: Ahrefs

    Ahrefs is a suite of tools that contains “the largest index of live links.” There is a free version and a premium version, an API, and an affiliate program. They have their own index, putting them into the same arena as SEO Moz and Majestic, and they post some useful stuff on their internal blog [...]

  • Powered By Nokia, Yandex Rolls Out Maps Of US And Europe

    Yandex is rolling out maps of the US and Europe, powered by Nokia’s mapping division Navteq. The company is also introducing a Turkish mapping site. Yandex says that its maps have an audience of 16.5 million on the PC and an additional 6.6 million users in mobile. Most of these users are concentrated in Eastern [...]

  • Google Widens Test Of Affiliate Advertising In New Pay-For-Play Shopping

    After last month’s major change to Google Shopping, making the service solely pay-for-play, the company is exploring ways for affiliates to participate via Product Listing Ads (PLAs) in the US. Google Shopping has been testing ways of working with affiliates for nearly six months in alpha and is now opening up the beta to additional [...]

  • Search Week: November 5, 2012

    Search Week is an exclusive weekly newsletter for Search Engine Land premium members that recaps stories covered on Search Engine Land over the past week. Below are top stories organized by topic that happened over the past week. Each topic (or Search Engine Land column) is also a link, where you can click through and [...]

  • Yahoo Bringing Election Results To Search Results

    Tuesday is election day in the U.S. and, by almost all accounts, the presidential race between President Barack Obama and Governor Mitt Romney will be tight. No doubt many other races across the country will be equally close, and Yahoo will let searchers track results right in its search results pages. Some of Yahoo’s “direct [...]

  • Guardian: Google “Inside Source” Not Optimistic About iOS Maps App Approval

    Citing “sources at Google familiar with its mapping plans,” the UK Guardian website reports what amounts to anxiety that Google’s forthcoming mapping app will not be approved by Apple: Sources at Google familiar with its mapping plans say they are “not optimistic” that Apple will ever approve a dedicated Google Maps iOS app. Though the [...]

Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:

Search News From Around The Web:

Business Issues

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Local, Maps & Mobile

Other Items

Paid Search & Contextual

Searching

SEM Industry

SEO & SEM

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About The Author: is Editor-In-Chief of Search Engine Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

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