SearchCap: The Day In Search, October 1, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo BOSS Expands To Offer Geolocation Data Yahoo’s Build Your Own Search Service (BOSS) has recently expanded to include geolocation data from two Yahoo services: Placefinder and Placespotter. BOSS is Yahoo’s […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Yahoo BOSS Expands To Offer Geolocation Data
Yahoo’s Build Your Own Search Service (BOSS) has recently expanded to include geolocation data from two Yahoo services: Placefinder and Placespotter. BOSS is Yahoo’s Search API, available for a fee based on usage. From the blog post, it sounds like Yahoo is closing down Placefinder and Placespotter as standalone, free services, and is incorporating them […]
- Mayor Bloomberg Declares “Search Week” In New York City
Do you know what today is? Why, it’s the first day of Search Week, happening through October 4 in New York City. We’ve just received the proclamation from Mayor Michael Bloomberg, declaring it so. It happens in conjunction with our SMX East search marketing show in town this week. New York is home to any […]
- Circle Of (Search) Life: Google Brings Catalogs Back To The Web
Google Catalogs, a service that Google resuscitated last year on tablets, is coming to the web as part of Google Shopping. Actually, “coming back to the web” might be more accurate. Google offered catalog search on the web as early as 2001, and then abandoned it in 2009 due to low usage. The new version […]
- How An iOS 6 Change Makes It Seem Like Google Traffic From Safari Has Disappeared
A change in iOS 6 made by Apple and not anticipated by Google means that for the past week or so — and likely for some weeks to come — those reaching web sites from Google’s search engine after doing searches from within Safari will be counted as “direct” traffic rather than “search” traffic. As […]
- 5 Most Common Ways PPC Accounts Get Out Of Shape
When you first build a PPC account, it’s usually well structured, lean, doesn’t have any fat, and hopefully performs well. As accounts grow, offers change, websites change CMSs, accounts start to get out of shape. AdWords is now over ten years old. Many accounts have a decade of changes and additions which have grown out […]
- Are You Ready For The Coming SMB Marketing Boom?
Without a doubt, 2012 has been an insane year for small business marketing on the Web. Most companies I know providing digital marketing services to SMBs have been up to their eyeballs in work. What’s going on? Aren’t we in some kind of recession? Apparently not. While attending the BIA/Kelsey SMB Digital Conference in Chicago […]
- Search Week: October 1, 2012
Search Week is an exclusive weekly newsletter for Search Engine Land premium members that recaps stories covered on Search Engine Land over the past week. Below are top stories organized by topic that happened over the past week. Each topic (or Search Engine Land column) is also a link, where you can click through and […]
- Search Month: September 2012 Search News, In Review
Search Month is an exclusive monthly newsletter for Search Engine Land premium members that recaps stories covered on Search Engine Land from the previous month. Below are top stories organized by topic that happened over the past month. Each topic (or Search Engine Land column) is also a link, where you can click through and […]
- Search Week: September 24, 2012
Search Week is an exclusive weekly newsletter for Search Engine Land premium members that recaps stories covered on Search Engine Land over the past week. Below are top stories organized by topic that happened over the past week. Each topic (or Search Engine Land column) is also a link, where you can click through and […]
- Google Issues “Weather Report” Of Crack Down On Low Quality Exact Match Domains
The head of Google web spam fighting team Matt Cutts announced on Twitter that Google will be rolling out a “small” algorithm change that will “reduce low-quality ‘exact-match’ domains” from showing up so highly in the search results. Cutts said this will impact 0.6% of English-US queries to a noticeable degree. He added it is […]
Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:
- Facebook: Don’t Worry About Ad Clicks, Optimal Reach & Frequency Are Just As Important
- Yahoo’s Marissa Mayer Adds “Mom” To Her Title, Gives Birth To A Baby Boy
- Google Tag Manager: New Google Product
- Urban Airship Brings New Geo-Precision To Targeting In-App Notifications
- Yandex Launches Browser, Alternative App Store For Android Devices
- Will Search Engines One Day Be Overcome With Display Ads?
- Top Tweets Personalized To You Are Now Appearing In Your Discovery Tab
- Google Continues Dismantling Feedburner: Goodbye Adsense For Feeds
Search News From Around The Web:
Applications & Portal Features
Business Issues
- Google can’t enforce German Microsoft injunction, Reuters
- Google unveils €75m data hub, Irish Examiner
- Including Maps on the original iPhone was a last-minute decision, 9to5Mac
- Bottlenose pulls in $1M in funding for social search, Google’s achilles heel (exclusive), VentureBeat
- How Foursquare is building a revenue strategy around local search, GigaOM
Link Building
- How I Use Content for Link Building, pointblankseo.com
- The Anatomy of a Link Building Hack Day, SEOmoz
Local, Maps & Mobile
- Sloppy security? Apple and Nokia conceal fewer sensitive sites than Google Maps, The Verge
- Apple Drops the "Most Powerful Mapping Service Ever" Claim, Digital Inspiration
- Apple new Maps app hints company could extend service to Mac, PC browsers, appleinsider.com
- Google: 50% of Mobile Search Is Local, www.screenwerk.com
- Hey, Apple: Mapping Takes More Work than You Think, www.technologyreview.com
- How Apple’s Local and Mapping Investment Will Lead to Web Search, datamining.typepad.com
Paid Search & Contextual
- Impression share reporting changes coming soon, Inside AdWords
SEM Industry
- Kim Krause Berg’s Cre8pc Usability and SEO Consulting Closes Up Shop, Cre8PC
- Majestic Million CSV now free for all, daily., blog.majesticseo.com
- Receptional Shortlisted at UK Search Awards 2012 – Best Use of Search in Retail, www.receptional.com
- Sizing Up #SMX East: aimClear Teaching, Speaking & Blogging Agenda, AIM Clear Blog
- Two UK Search Award nominations for Branded3!, www.branded3.com
SEO & SEM
- Google’s EMD Algo Update – Early Data, SEOmoz
- 6 Steps on How to Cash-In on the New SEO, Search Engine Journal
- Google EMD Update Appears To Have Had A Substantial Impact, WebProNews
- Is freshness an important signal for all sites?, YouTube
- When Will SEO Die? The Death of SEO [Infographic], SEO Book
Video, Music & Image Search
- AOL’s Original Video Library to Be Distributed on YouTube, www.businesswire.com
- Major Google Image Search Algorithm Update, Search Engine Roundtable
- The 2012 Presidential and Vice Presidential Debates, live on YouTube, youtube-global.blogspot.com
Web Analytics
- All About Google Tag Manager, Analytics Talk
Opinions expressed in this article are those of the guest author and not necessarily Search Engine Land. Staff authors are listed here.
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