Oct 14, 2008 at 5:31pm ET by Matt McGee
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
Google has announced several new ways to use and control its Google Translate service, including the support of new HTML tags and attributes that will prevent Google from translating your content. The “notranslate” meta tag will block an entire page from being translated. It looks like this: [...]
Silicon Alley Insider was reporting that a Yahoo-AOL deal was imminent. Now the site says that a source within Time Warner contradicted the imminent claim but says the parties are still talking. Meanwhile just a hop, skip and a jump from AOL’s Virgina headquarters, Google and Yahoo are seeking to head off a US Justice [...]
Yahoo has announced another search index update this morning: “We’ll be rolling out some changes to our crawling, indexing and ranking algorithms over the next few days and expect the update will be completed soon. As you know, throughout this process you may see some ranking changes and page shuffling in the index.” Yahoo seems to be [...]
Perhaps the “third leg” of the new YouTube monetization tool, the site has introduced “promoted videos.” These ads are to YouTube video search results as Google paid search is to organic listings. AdAdge wrote about the new ads yesterday. This new ad unit joins “click to buy” and ads on full-length shows, which were also [...]
When Google announced its new, clustered results on the Google Blog Search home page, they promised support for more languages “in the coming months.” Well, less than two weeks later, the clustered home page has launched on Google China Blog Search. This is the first non-English launch of the new blogsearch interface. Google China Blog Search [...]
What do the Google searches; Orlando Hotels, Miami Discount Car Rental & Dallas Discount Car Rental have in common? The obvious answer is that they are all local searches on popular phrases in major metro areas. A less obvious answer is that like the infamous Denver Florist search last December, they all return seemingly authoritative OneBox [...]
Much was made earlier this year of Google’s announcement that they’ve improved the indexing of Flash content. For years, search marketers have warned against building sites in Flash because they weren’t able to be indexed by major search engines; an all-Flash site was a kiss of death where SEO is concerned. More than three months after [...]
Hoping to cash in on the increased awareness and interest in financial and economic news, a group of search and social media marketers have launched Tip’d, a social community for the financial industry. If you’re familiar with digg, mixx, or sphinn, you’ll understand how Tip’d works: Users submit and vote (”Tip It” or “Topple”) on stories, [...]
Yahoo is launching an “integrated, nationwide, on and offline marketing campaign” to promote the “new Yahoo Search.” It emphasizes online display and radio advertising. Animated banners link to actual Yahoo Search results. The online display campaign is promoting Search Assist and Shortcuts (vs. Google: “don’t get lost in the links”). The sample radio spot uses [...]
In my last Industrial Strength post, Using Competitive Intelligence To Protect Your Brand I wrote about how to use tools like Hitwise to protect your brand. I am going to explore this topic a bit more, but this time show some of the unique features of AdGooroo. Since I did not show an example [...]
What happens when everyone knows everything about linking? What happens when everyone uses the same 15,400 linking tools, and everyone has created the perfect back link profile, and everyone has properly tricked out anchor text, everyone has perfectly sculpted this, awesomely funneled that, cleverly silo’d this, no-followed that, etc., etc., etc? Who wins then?
Southern California is ablaze with wildfires once again, including one I can see out my window in the Newport Beach foothills. Trying to keep track of where they are. Here’s a guide to maps of current fires and place you can expect future ones to be posted. [...]
Ever since Google Webmaster Tools started reporting on broken links to a site, webmasters have been asking for the sources of those links. Today, Google has delivered. From Webmaster Tools you can now see the page that each broken link is coming from. This information should be of great help for webmasters in ensuring the [...]
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