SearchCap: The Day In Search, October 19, 2007

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

• Google Reader Says It Does “Dailyish” Update Of Subscriber Counts
  When Google Reader launched new subscriber figures earlier this week, I touched base with Google to find out if they’d be doing a real top blogs list rather than the ad-hoc ones now out there, plus how often the stats were updated and a few more things. Answers have come…
• Search in Pictures: Google Halloween, Yahoo Hack Day, Google Surf Board
  In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more….
• Sneak Preview: SMX Travel Coming To Orlando In November
  Attend SMX Travel @ PhoCusWright if you are responsible for driving online travel sales or managing the people who do. SMX Travel is designed for online marketers who want to dive deep into the travel vertical, and delivers techniques and best practices you’ll implement immediately to improve the effectiveness of…
• Google’s International Headache: Orkut
  Google Under Fire Over a Controversial Site from the Wall Street Journal has an outstanding summary of all the controversy, politics, legalities and moral issues Google has run into due to their Brazilian favored social networking site, Orkut. The article covers how Google had to pull the ads on Orkut…
• Viacom May Want To Work With Google In Future
  Viacom could work with Google in future: CEO from Reuters reports Philippe Dauman, Viacom’s CEO, as saying “I suspect at some point in the future we’ll work with Google.” He made that statement Web 2.0 Summit in San Francisco even after Viacom claimed they would still continue their legal action…
• Some Big Ideas for a Friday
  I love big ideas. TED is the conference I most want to attend. I love talking about big ideas. In fact, as you read this, I’ll have the privilege of being one of the Canadians to be featured in Yahoo’s Big Idea Chair campaign (although the spending 30 minutes…
• Search, Ads And Apps: The Google Q3 2007 Results
  Google’s combo of search, ads & apps gave it a very strong Q3. Here’s the top-line from the press release: Google reported revenues of $4.23 billion for the quarter ended September 30, 2007, an increase of 57% compared to the third quarter of 2006 and an increase of 9% compared…

Search News From Around The Web:

Applications & Portal Features

• Get your iGoogle in 42 languages, Official Google Blog
• Scheduled maintenance on October 22, Official Google Checkout Blog

Business Issues

• Google Promises Again to Swear Off Binge Hiring, New York Times
• Baidu Planned To Purchase eBay Eachnet, Pacific Epoch
• What do 16,000 people do at Google?, News.com
• Google embraces workers in unlikely places, Mercury News
• Ask.com firm palms off Excite Europe, Channel Register
• Google’s Brin sees no reason Doubleclick deal won’t close in 2008, MarketWatch

Conferences

• SMX: Was it worth it? Did I learn anything? Will I go again?, Squareoak
• SMX Social Media Recap, Techipedia
• What I Loved About (and Learned From) SMX Social Media, Small Business SEM

Local, Maps & Mobile

• Will Google Crush The iPhone?, Forbes
• Yahoo! India launches SMS search, Business Standard

Link Building

• Whiteboard Friday – "On The Hook", SEOmoz

Paid Search & Contextual

• Holiday ad copy , adCenter Blog
• New Reports Functionality, AdWords API Blog
• Upcoming Website Optimizer online seminars, Inside AdWords
• Google Pays Out AdSense Publishers 77% Of Earnings, Search Engine Roundtable
• In Google AdWords, Bidding Wars Are a Thing of the Past: Beat Your Competition with These 4 Tactics, PPC Hero
• Opting Out of High-Traffic Sites in the Content Network, Search Engine Roundtable
• Searching for a Better Local Ad Model, Search Engine Watch

Searching

• Hakia launching new spin on social searching, News.com
• The Future Of Search? It’s 4D Isn’t It?, Altogether Digital

SEM Industry

• Social Media , SMX, Tamar & Others Mentioned in Forbes Article, Search Engine Roundtable
• Andy Beal’s Top Five Tips for Presenting at Search Marketing Conferences, SiteVisibility
• Jason Calacanis Please Stop Bad Mouthing SEO’s Because You Won’t Take the Time to Work With Good One’s, Michael Gray

SEO & SEM

• Trademark Law – What Search Marketers Should Know, Part 1, Search Engine Watch
• I requested reconsideration, and got my PageRank back!, www.joostdevalk.nl
• Trademark Law – What Search Marketers Should Know, Part 2, Search Engine Watch
• Country Specific Ranking on "the web" Search, Search Engine War
• Blast from the past, Official Google Webmaster Central Blog
• Introducing Code Search Sitemaps, Official Google Webmaster Central Blog
• Google.com Showing Same URL on Page One , Search Engine Roundtable
• How to Gain Recognition as an SEO Professional – More from Rand Fishkin, Marketmou
• Does Google Rank According to Clicks in Organic Results?, Search Engine Roundtable
• Leveraging All Search Marketing Channels, 10e20
• Using Yahoo Search Assist for Keyword Research, SEO Speedwagon

Social Media

• Respond, Don’t React, To Social Media, BruceClay.com
• The Updated Unofficial and Smartass Guide to Using Facebook, Sugarrae

Video, Music & Image Search

• Google Video Ads Showing Faster Growth Than Expected, Bloomberg
• Video Bling for Your Blog, YouTube

Web Analytics

• Log Off: No Search Engine Required, MediaPost
• Global Warming: A Search Term Analysis, Bill Tancer

Other Items

• Tell us about the code on your site with Code Search Sitemaps, Google Code Blog
• Stop Sucking and Become a Top Blogger Today, BruceClay.com
• Here’s the buzz: Sites help you keep up with trends, chicagotribune.com
• Livin’ in a Mario World, Google Code Blog

Hot Items From Sphinn, Our Social News Sharing Site:

• Revealing your Competitor’s FULL External Relevance Profile – One of my best kept secrets at Hamlet Batista dot Com
• How to make money from SEO without selling SEO services
• Before You Ask Me For a Favour, Make Sure You Know My Name!
• Jason Calacanis Please Stop Bad Mouthing SEO’s Because You Won’t Take the Time to Work With Good One’s
• SMX Social Media Recap by Tamar Weinberg
• Boast Your Google Rankings on Wearable Jewelry
• Offline Conversion Tracking: The Missing Metric
• Only Danny Sullivan Can Pull This Off
• Does Your Web Site Need a Workout?
• 5 Reasons Why Viral Content is the New King
• 11 Guidelines to Social Media Success
• “Inverted Pyramid”: How to Write for Social News & Blogs
• Dallas Cowboys Thought 275K Bid For “Cowboys.com” Was $275.
• The Attention Economy: Is it Too Much?
• Google Extends Their Social Agenda To Maps
• Gooruze — Sphinn Has Competition Already?
• 7 Must Read Design + Usability + SEO Articles
• The Search Engine Unfriendliness Of Web 2.0
• 3 Simple Concepts to Follow for a Successful Website
• Why I Volunteer to “Live Blog” Search Marketing Conferences
• Where’s the Beef?
• Can Spamming Wikipedia Get You Penalized in Google & Yahoo?
• Does Your Website Designer Rank Higher In Google Than You Do?