SearchCap: The Day In Search, October 24, 2008

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

• Search In Pictures: Jimmy Buffett At Google, Vint Cerf Mad Scientist, & Halloween At Google
  In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Jimmy Buffett performs at Google: Google’s Vint Cerf looks like a mad scientist here: Google Chrome Banner in Taipei [...]
• Google Adds Fighter Jet To Air Fleet
  A New (Fighter) Jet for Google’s Founders? from the New York Times reports Google has added a new jet to their fleet of Boeings. The new Jet is actually a fighter jet, commonly known as an Alpha Jet. This jet has rights to land at Moffett Field, like the others. NASA told [...]
• Gmail Adds Emoticons, Canned Responses & Updates Mobile Client
  The Gmail team has been busy over the last few days. They have added emoticons to mail messages, created a new labs project for canned responses and updated their mobile client for J2ME-supported phones and Blackberry devices. The emoticons are new to Gmail messages, but not new to Google Talk. Google has not only [...]
• Search Stats You Need to Know (Sept 08) & Build A Banner In Minutes
  In The Trenches is a weekly spotlight of tips, tricks, and news about the tools search engine marketing professionals use to give them a leg up on the competition. Today: news from the search engines, today’s in-depth look: search stats you need to know (September 2008), Google’s new, free display ad builder, and this [...]
• Wagging the Long-Tailed Dog: Search Behavior & The Economy
  As the head of a search agency, I admit that I was somewhat bemused at first by this whole financial crisis we’re having. Don’t get me wrong; I don’t like seeing people suffer, and it hurts to see the impact that a slowing economy is having on many of my friends and neighbors. But as [...]

Search News From Around The Web:

Applications & Portal Features

• Yahoo discontinues Vista-optimized IM program, News.com

Business Issues

• An Interview With Yahoo’s Jerry Yang, Part 1: The Econalypse’s Impact and More, AllThingsD
• Baidu shares take a hit after 3Q results, Forbes
• Hanft Raboy creates new Ask.com UK campaign, Brand Republic
• Search Engine Cache Isn’t Copyright Infringement, TechDirt
• Source: Yahoo to announce plans for Neb. facility, Yahoo! Tech

Local, Maps & Mobile

• Mobile’s Big Break, BruceClay.com
• Android Market vs. iPhone App Store: The First 24 Hours, Medialets

Paid Search & Contextual

• How to Analyze the Most Important PPC Reports, PPC Hero
• The Future of Online Ads: Location, Location, Location, Search Engine Watch

Searching

• Blog Search Engines : The Complete Overview, Search Engine Journal
• Google’s Enterprising Future, Forbes

SEM Industry

• A "Local" Interview with Best of the Web’s Greg Hartnett, David Mihm
• A Year in ODP, DMOZ Blog
• Google Webmaster Team Sending Letters To Sitemaps Users?, Search Engine Roundtable
• Seattle AdWords Seminar – Register for the November 5th Show, Brad Geddes

SEO & SEM

• 7 Weirdest SEO Mistakes Big Companies Make Abroad, SEOptimise
• Key Relevance Review of Google Patents, SEO By The Sea
• SEO During E-Commerce Application Development, Search Engine Watch
• The Organic and Paid Balancing Act, Search Engine Watch

Social Media

• Twitter – My Thoughts After 4 Months Of Use, ShoeMoney
• eMetrics: Key, Relevance Factors of Expanding Followers, Friends, Search Marketing Gurus
• Facebook: Get Educated on the Hottest Social Media Platform, Search Engine Watch
• Zappos Twitter = Innovative Success!, Search Engine Watch

Web Analytics

• And Yesterday’s Google Feedburner Subscriber Drop Was Brought to You By…, Search Engine Roundtable

Recent Hot Items From Sphinn, Our Social News Sharing Site:

• A 'Local' Interview with Best of the Web’s Greg Hartnett
• Google Analytics Gets a Major Upgrade
• The Word is Spreading – a letter from an amazing 70 year old guy in Australia
• Effective Keyword Discovery and Traffic-on-Investment
• 8 Social Media Sites for Local Networking