Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Deconstructing The Google EMD Update
Well, it’s official – no more free lunch for EMD, now that the Google EMD Update has launched. It worked well, for a long time. A whole industry of exact match domain tools and brokers came up. Huge premium prices for good names just went through the roof when it was a real “money keyword.” [...]
- Google Bringing In More Than $100 Million Per Day Via AdWords
Though investors seemed disappointed by Google’s third-quarter numbers, its core AdWords business is going like gangbusters, according to a new study by WordStream. The software company found Google earning $100 million a day through AdWords in Q3, serving 5.5 billion impressions per day on search pages and 25.6 billion impressions per day on the Google [...]
- For Google Shopping & More, Vertical Search Works!
A Vertical Search engine, just for clarity’s sake, is defined as a search engine that focuses on a specific segment of Web content or on a specific topic. Examples would be Google Shopping and all the other items on the Google menu bar (Images, News, Recipes, Maps, YouTube, etc.). It is also clear that some [...]
- Bing Ads Unveils Better Reporting
Bing Ads has released updates to its reporting interface in a bid to make it faster and easier to use. The new interface (and back-end) lets users run multiple reports simultaneously. It also allows advertisers to create related reports that share the same settings more easily, since settings like date range are carried over when [...]
Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:
- Twitter Now Has More Than 2,000 Interactive Tweet Partners
- Mayer’s First Yahoo Acquisition: Stamped, Built By Former Googlers
- Survey: Mobile Will Loom Large In Holiday Shopping
- Betaworks Axes News.me Apps & Shifts Focus To Digg
- 5 Reasons Why National Brands Should Be Using Local Targeting In Mobile
- Marketers Promoting iOS Apps Get Download Tracking From Google AdWords (But Only On Ads Served In Mobile Apps)
- Facebook “Relief Rally” Drives 19 Percent Gain After Upbeat Revenue Numbers
Search News From Around The Web:
Business Issues
- Final Instagram Price: $715 Million, thenextweb.com
- Apple Faces Patent Infringement Suit Over Siri, Justia Law
- Judge steps down in patent lawsuit filed over Apple’s Siri, CNET News
- Just In: U.S. Copyright Office Publishes Final Rule With DMCA Exemptions, LJ INFOdocket
Local, Maps & Mobile
- New MapQuest Gas Prices App for iPhone and Android, blog.mapquest.com
- Zillow Adds 1.8M Foreclosed And Pre-Foreclosure Homes To Its Real Estate Listings, TechCrunch
Link Building
- 5 reasons Flow Metrics are stronger than PageRank, Majestic SEO Blog
SEM Industry
- Google Opens Internationalization Forum In Webmaster Help, Search Engine Roundtable
- SEO Company Spews Fake Reviews On Google+ Local, Search Engine Roundtable
SEO & SEM
- 14 SEO truths I’ve learned in 14 years, SEO Copywriting
- Spain & Search Marketing: The 1st Edition, State of Search
- SWOT Analysis for SEO, State of Search
- The Four Types of PPC Keywords, Certified Knowledge
Social Media
- More interactive Tweets, in more than 2000 ways, Twitter Blog
Video, Music & Image Search
Related Topics: Channel: Other | SearchCap
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