SearchCap: The Day In Search, September 11, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Quietly Brings Back RSS Feed Option To Google Alerts The Next Web reports Google has quietly added back the RSS Feed option to Google Alerts. I’ve confirmed the RSS Feed […]

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scap240pxBelow is what happened in search today, as reported on Search Engine Land and from other places across the Web.

From Search Engine Land:

  • Google Quietly Brings Back RSS Feed Option To Google Alerts

    The Next Web reports Google has quietly added back the RSS Feed option to Google Alerts. I’ve confirmed the RSS Feed option has indeed returned at google.com/alerts. In early July, Google quietly dropped RSS delivery as an option for Google Alerts. I lost tons of the alerts I’ve set up, however, they still seemed to […]

  • Google: Unlinked URLs Are A Source For Indexing New Content

    John Lincoln from Ignite Visibility spotted a Google Hangout where Google’s John Mueller confirmed that Google will use URLs or domain names within content that are unlinked, i.e. without an a href attribute, to discover and index new pages of content. John went on to add that typically no PageRank or trust is flown from […]

  • Bing Ads Launches Google Enhanced Campaigns Compatibility Update, Tablet Targeting Stays, Still

    Today Bing Ads launched the updates the company announced in June to make the platform more compatible with the changes Google ushered in with enhanced campaigns. The updates were implemented to support uploading of now-enhanced AdWords campaigns into the Bing Ads platform. Device preferences on ads, the new ValueTrack parameters that allow advertisers to point […]

  • Yelp Triples The Search Filters On Its iOS App

    Yelp quietly made a pretty big expansion of its search capabilities on iOS within the past week. The company’s latest iOS app update included a new photo viewer, increased visibility of bookmarked businesses, improvements to review highlights … and about 15 new search filters that should make it easier for users to find the specific […]

  • Google’s Matt Cutts On What To Do If Your Site Was Hit By Panda

    Google’s head of search spam, Matt Cutts posted a new video today talking about the Panda update. The question he tried to answer was, “what should a site owner do if they think they might be affected by Panda?” Matt’s short answer to the question is to make sure to write high quality content, content […]

  • Could You Walk In Google’s Shoes? Making Tough Calls With Search Listings

    It’s pretty easy to sit back and slam Google for how you think it should make decisions when it comes to search listings. It’s much harder to actually make those decisions, when you have a deeper understanding of all the implications involved. To experience this better, here’s a chance to put yourself in Google’s shoes […]

  • Live @ SMX East: Up Close & Personal With Google Glass

    It’s Google’s latest “moon shot.” Google Glass. A wearable computer that offers hands-free access to both the consumption and creation of online content. Some say Glass changes everything, while others remain skeptical about Glass’ place in the digital future. This much is certain: Many brands have already built — or are currently designing — apps […]

  • SEM For B2B Companies That See No Value In Search

    Not every company sees the value of SEM in the B2B space. Companies that only do two or three deals per year based solely on lead nurturing will have no need to rank for keywords or for building site traffic. Selling any website services outside of design to these high-ticket companies may seem impossible because […]

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About the author

Barry Schwartz
Staff
Barry Schwartz is a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on Twitter here.

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