Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- SMX East 2011 Day Three Recap
Day three of the SMX East conference is just about done. Below is some of the live blog coverage I discovered throughout the day. Beyond Rankings: Actionable SEO Reports Your Boss Will Love, outspokenmedia.com Bing and Personalized Search at SMX East – #smx #23B, adCenter Blog Link Building: Why You’re Doing It Wrong : SMX [...]
- Google Provides New Options for Paginated Content
At SMX Advanced earlier this year, a hot topic was the use of the rel=”canonical” attribute in conjunction with pagination. Maile Ohye of Google noted that the rel=”canonical” attribute was not intended to cluster multiple pages (articles, product lists, etc.) to page one of that series (although it can be used to cluster multiple pages [...]
- Hard Thoughts About SEO & Link Bait
Is creating link bait good SEO? Emphatically, yes! If it does not get links it is not link bait. If it does, then people are finding value, which is exactly what the search engines want to reward. Whether you call it white hat or ethical SEO, link bait fits the bill. But what is link [...]
- Understanding Attribution’s Contribution To Customer Quality
Cross channel attribution management provides the benefit of insights that can inform marketing strategies by revealing the true impact that every marketing tactic, campaign and channel has on your overall marketing success. It does this by scientifically calculating the impact that every marketing touchpoint experienced by your prospects has on achieving a specific marketing goal [...]
- Google Improves Webmaster Penalty Notifications For Both Manual & Automated Penalties
Google announced they have stepped up their webmaster communication for notifying webmasters of both manual and automated penalties. In the past, Google let you submit reconsideration requests and then added that they received those requests. Now, Google may reply if your site was affected by a manual spam action and that you are no longer [...]
- Google Adds Rich Snippets For Application Reviews: iTunes Apps, Android & More
Google announced there is yet another new rich snippet in town, this one is for application reviews. Specifically for the iTunes and Android marketplace and even CNET application reviews. Here is an example of one of my iPhone apps with the special markup: If you have applications on your web site, and they contain pricing [...]
- SMX East 2011 Day Two Recap
Day two of the SMX East conference is just about done. Below is some of the live blog coverage I discovered throughout the day. #SMX East Speaker Series: Some of My Favorite Microsoft Advertising adCenter Features, adCenter Blog A Keynote Conversation With Eli Pariser : SMX East 2011 Live, Search Engine Roundtable Best of SMX [...]
Search News From Around The Web:
Applications & Portal Features
- Water district taps Google for good coverage, latimes.com
- Enhanced accessibility in Docs, Sites and Calendar, Official Google Blog
- Time, technology and leaping seconds, Official Google Blog
Business Issues
- Google Buys 1K IBM Patents for Android Defense, Bloomberg
- British Minister Wants Search Engines to Fight Piracy, Wall Street Journal
- Google Book Settlement: “NY judge gives Google, lawyers more time to talk” and Other Notes, infodocket.com
- Google Predicts Explosive Internet Growth in India, Wall Street Journal
- Google Reports Progress in Digital Books Settlement Talks, BusinessWeek
- Google Working On A "Mind-Blowing" Flipboard Copycat, Business Insider
- Groupon Back on Track for Its I.P.O., New York Times
- Yahoo Receives Interest From Possible Bidders, Wall Street Journal
Local, Maps & Mobile
- Your smartphone camera is now smarter with Goggles 1.6, Official Google Mobile Blog
- NY Salons have a Bad Hair Day in the Google 7-Pack, Mike Blumenthal
Link Building
- Should You Take Time Away from Link Building to do Social?, Search Engine People
Searching
- Even more Baseball information on Google.com!, Inside Search
SEM Industry
- Saying thanks—in person—to our Google Top Contributors, Official Google Blog
SEO & SEM
- An Optimized Framework for Better Content Marketing & SEO, Online Marketing Blog
- Google Plus Scraper Website: Google+ Doorway Pages, SEO Book
- These Aren’t The Meta Descriptions You’re Optimizing For, SEO Theory
- Understanding Content & The People Who Like It So You Can Rank Better, Search Engine People
- Why You Should Avoid Numbers in Your URL, Michael Gray
Social Media
- Five new languages, Twitter Blog
- +1 button in Google Sites, Google Docs Blog
- AOL to launch NVIBE social network? Domain acquired, trademarks filed, fusible.com
Recent Hot Items From Sphinn, Our Social News Sharing Site:
- Google Places: Now Permanently Closed with 2 clicks – Its Getting Worse NOT Better – Mike Blumenthal calls out Google Places yet again for still not having fixed the problem of businesses as being reported as permanently closed, even though they claimed it would be fixed within days.
Related Topics: Channel: Other | SearchCap
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