Sep 26, 2007 at 3:30pm ET by Barry Schwartz
Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web.
From Search Engine Land:
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Now Accepting Speaking Pitches For SMX Stockholm & London
I’m now accepting speaking proposals for these two shows: SMX Stockholm 31 October-1 November, 2007 Sheraton Stockholm Hotel SMX London 15-16 November, 2007 Hilton London Metropole Please note that the agendas are final for both shows, and I will only consider pitches for specific panels (Stockholm agenda; London agenda). There…
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Yahoo Search Updating Index & Algorithm
We have been noticing reports from several sources of a Yahoo Search index and algorithm update. It is important to note that Yahoo has not yet posted their “weather report” at the Yahoo Search Blog yet. However Aaron Wall, Loren Baker and several forums have noticed major changes at Yahoo…
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Microsoft Hoping aQuantive’s McAndrews Can Outfox Google
With the aQuantive acquisition now done, Microsoft is moving to try and thwart Google on multiple fronts, both competitive and regulatory. It is lobbying in the U.S. and before the EU to stop the DoubleClick acquisition, arguing it would create an online ad monopoly. And the longer the investigations, discussion…
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AOL Relaunches WAP Portal, Starts Broader Mobile Push
AOL is quickly and quietly moving on a number of fronts in mobile to establish itself as a leader. Not long after the relaunch of rival MSN’s WAP portal, AOL upgraded mobile search and, last week, relaunched its WAP portal with more personalization and generally greater usability. According to this…
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Integrating SEO & PPC: Three Pitfalls To Avoid
Chances are, your search marketing efforts could be missing as much as 80% of your target audience. Don’t believe me? It’s true. Why? It’s fundamental. Most search marketers agree that about 70%-80% of all clicks come from the natural (organic) search results, while the other 20%-30% come from sponsored…
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Google Alerts Adds Google Video Alerts
The Google Blog announced they have added Google Video into the bundle of search verticals that Google Alerts will work with. Google Alerts will send you an email when a keyword match occurs on one of the 6 types of alerts you configure. The alerts are supported for News, Web,…
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Education Is Vital For In-House Search Marketers
Education is very important to in-house search engine marketers—it’s the only way you can hope to keep up with the scrappy entrepreneurs who are constantly pushing the envelope with new tactics and techniques. There are many routes that you can go to get your education, but you should understand…
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