SearchCap: The Day In Search, September 28, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Apple Does The “Miracle On 34th Street” Thing, Promotes Third Party Maps In App Store

    In the beloved holiday film Miracle on 34th Street, people at Macy’s department store in New York begin sending shoppers to rival Gimbels and other stores when they haven’t got what customers want. That’s essentially what Apple did today — first with its apology letter and now with its promotion of third party maps in [...]

  • After Apple’s Apology, What’s Next For iOS 6 Maps?

    It’s official. Apple’s new Maps in iOS 6 have problems so serious that even Apple CEO Tim Cook has issued a public apology about them. What does Apple do next? Going back to Google-powered Maps is unlikely but not out-of-the-question. More likely, Apple will push through the pain. However, it could reconsider whether maps really [...]

  • Search In Pics: Google Slot Cars, Psy At Google Korea & 149009

    In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Googler’s Car Hits 149009 On Google’s Birthday: Source: Google+ Psy At Google Korea:

  • Apple CEO On Maps To Customers: “Extremely Sorry” & Try Google, Bing, MapQuest Or Others

    Apple CEO Tim Cook has issued a letter apologizing for the current mediocrity of Apple Maps. The letter is striking in a couple of ways. First, it’s noteworthy for its direct admission that Apple Maps “fell short” and, second, for its recommendation that people try other, competing map apps or services such as Google, Bing, [...]

  • Why Clean Source Tagging Is Worth Your Time

    Messy, incomprehensible analytics make my stomach churn. Just knowing that I’m going to spend the next several hours cleaning up sloppy data puts the kibosh on my day. The problem with Google Analytics, or any analytics package for that matter, is that even if my site is properly tagged and I’ve developed a systematic inbound [...]

  • Did Motorola Use A False Address To Slam Apple Maps?

    Right as all the negative Apple Maps stories were coming out, Google’s Motorola division created an ad and Twitter campaign to argue that, unlike Apple Maps, Google Maps won’t get you lost. The campaign #iLost, also promoted on Google+, used a specific address as an example of one that Apple wouldn’t get right: 315 E 15th [...]

  • Google Shows Movie Trailers Right In Its Search Results

    If you’re searching for movie information on Google, you can now watch trailers right in your search results. Google posted about the change this afternoon, saying that a new “trailer” button will appear on searches for specific movie titles, and on queries like [showtimes nyc] or [movies nyc]. On that more generic type of search, [...]

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About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

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