SEMPO Invites Search Marketers To Take Its Annual Industry Survey

SEMPO, the Search Engine Marketing Professional Organization, has launched its sixth annual “State of Search Engine Marketing” survey. Search marketing professionals — either in-house or at an agency — are welcome to participate, and you don’t need to be a SEMPO member.

The study will project planned spending across the industry for search, advertising, and social media campaigns in 2010. Its goal is “to assess the economy’s effect on year-to-year online marketing spending and investigate new trends.”

The survey is open until February 22nd. All participants will get a free copy of the final report (a $249 value) when it’s released in March.

You can access the survey at SEMPO says it should take about 10 minutes to complete.

Related Topics: Channel: Industry | SEM Industry: General | SEM Industry: Organizations


About The Author: is Editor-In-Chief of Search Engine Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

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  • Brad Geddes


    This is what I see when I click on the link for the survey:
    We are sorry, but the survey URL appears to be corrupted. Depending on how you accessed the survey, the following tips should help resolve your problem:

    Think the URL is bad or their software is.

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