SideStep Raises $15 Million

SideStep today announced that it raised $15 million in its Series C round, led by Norwest Venture Partners. Other VCs involved include Trident Capital, Leader Ventures and Saints Capital. To date, SideStep has raised aproximately $32 million. Competitor Kayak has raised $30 million.

Norwest is an investor in Turn (the new CPA ad network), which is led by Jim Barnett. Jim Barnett sits on the board of SideStep. Small world. Also, Norwest is an investor in Yatra, an India based travel search engine, so they know something about the space.

So what does the profitable travel search company need the money for? According to the press release, “SideStep will use the funding to aggressively scale key areas of the business, while growing its leadership position in vertical search and building out its media and user-generated content offerings.”

Since I’m not one for canned answers, I talked to Rob Solomon, CEO of SideStep about his plans. Seems like SideStep has its eye on more acquisitions after its deal with Sam Shank and Travelpost. Rob said “the investment creates new opportunities for us. Before, we didn’t have the valuation or cash to buy. We’ve more than doubled the value of the company.”

Besides acquisitions, SideStep will also invest in international expansion and platforms related to travel planning.

Opinions expressed in the article are those of the guest author and not necessarily Search Engine Land.

Related Topics: Business Issues: Acquisitions & Investments | Channel: Industry | Search Engines: Travel Search Engines


About The Author:

Connect with the author via:


Get all the top search stories emailed daily!  


Other ways to share:

Read before commenting! We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite to others. It means providing helpful information that contributes to a story or discussion. It means leaving links only that substantially add further to a discussion. Comments using foul language, being disrespectful to others or otherwise violating what we believe are common sense standards of discussion will be deleted. Comments may also be removed if they are posted from anonymous accounts. You can read more about our comments policy here.
  • AussieWebmaster

    Interesting that the value of a vertical search and supplier portal is so low… not for long I think.

Get Our News, Everywhere!

Daily Email:

Follow Search Engine Land on Twitter @sengineland Like Search Engine Land on Facebook Follow Search Engine Land on Google+ Get the Search Engine Land Feed Connect with Search Engine Land on LinkedIn Check out our Tumblr! See us on Pinterest


Click to watch SMX conference video

Join us at one of our SMX or MarTech events:

United States


Australia & China

Learn more about: SMX | MarTech

Free Daily Search News Recap!

SearchCap is a once-per-day newsletter update - sign up below and get the news delivered to you!



Search Engine Land Periodic Table of SEO Success Factors

Get Your Copy
Read The Full SEO Guide