Search Marketing Now, our sister site, will host two webcasts this week. On Wednesday, September 28, Charles Laughlin of BIA/Kelsey and John Busby of Marchex will discuss how marketers can “Use Call Tracking to Monetize Your Online and Mobile Presence.”

On Thursday, September 29, the topic is “Powerhouse Holiday Marketing Strategies for Online Retailers.” Nick Drabicky of iProspect will cover results from last year’s holiday shopping season, and project what online retailers can do now to prepare for this year’s online holiday retail season.

Both webcasts start at 1 PM EDT, last for about 45 minutes, and are free. Register at Search Marketing Now.

Opinions expressed in the article are those of the guest author and not necessarily Search Engine Land.

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About The Author: Claire Schoen is director of Third Door Media's Digital Marketing Depot webcast series. Claire has held senior marketing and operations positions in publishing for nearly thirty years. See more articles by Claire Schoen

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