SMX East: Looking At Search & The US Presidential Campaign

Our SMX East search marketing conference is coming up fast — Oct. 6-8 in New York — and I’m going to be highlighting some sessions we’re having in the run-up to the event. First up is a late breaking entry: Search & The US Presidential Campaign.

By several accounts, this is the year the US presidential candidates "got" search. On this panel, we’re going to take a closer look. Eric Frenchman from the McCain-Palin campaign is on board, as are Peter Greenberger from Google and Diane Rinaldo from Yahoo, to share their experiences in working with the campaigns.

We’re still working to see if we can get an Obama-Biden person to take part along with a few other panelists. It’s going to be a cool session that moderator Sara Holoubek is pulling together.

SMX East has many other sessions, of course. Check out the entire agenda, with tracks covering all aspects of search marketing and all skill levels.

Related Topics: Channel: Industry | SEM Industry: Conferences


About The Author: is a Founding Editor of Search Engine Land. He’s a widely cited authority on search engines and search marketing issues who has covered the space since 1996. Danny also serves as Chief Content Officer for Third Door Media, which publishes Search Engine Land and produces the SMX: Search Marketing Expo conference series. He has a personal blog called Daggle (and keeps his disclosures page there). He can be found on Facebook, Google + and microblogs on Twitter as @dannysullivan.

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