SMX West: The Search Police Video With Google’s Matt Cutts & Bing’s Duane Forrester

One of the highlights from the SMX West show a week ago was the session named “The Search Police: Matt & Duane’s Excellent Search Engine Adventure.”

The panel featured Google’s Matt Cutts and Bing’s Duane Forrester as Bill & Ted with Danny Sullivan playing Rufus. Matt (Bill) and Duane (Ted) both give presentations and then answer questions from the attendees.

Here is the full video:

There were a lot of nuggets that came out of this video, from the next Penguin and Panda updates to link networks being discredited and penalized to a discussion of whether the PageRank indicator in the Google toolbar should go.