What do you do when your PPC campaign has grown to hundreds, thousands or even millions of listings?

Managing the bidding process manually can be a nightmare – perhaps even impossible. Fortunately, there’s an entire class of search ad bid management tools that can save you time and money — and when used properly can actually improve your campaign’s performance and ROI.

This Thursday – at 1 PM Eastern – Chris Sherman will deliver a Search Marketing Now webcast “Tackling Large Paid Search Campaigns: Automated Solutions.” He’ll describe the kinds of bid management systems available and how they can be used effectively, as well as the strategy for a large campaign, what types of tools can help, and he’ll also offer some tips to enhance your campaign’s success. Thanks to iProspect for sponsoring this webcast.

Registration is still open for this free webcast.

Related Topics: SMX & SMN Alerts

About The Author: Search Engine Land is a news and information site covering search engine marketing, searching issues and the search engine industry. Special site announcements and occasional sponsor messages are posted by Search Engine Land. See more articles by Search Engine Land