• http://www.sefati.net Alireza Sefati

    Thanks for the article. I think link spikes happen all the time even when you don’t have a link building campaign going on and I think googlers are smart enough to know that.

    For example I used to work for a company that provided credit reports. When they launched a bunch of TV ads of some guys rocking to credit reports and credit scores, in less than a month we got thousands of links coming in all in very similar anchor texts. And while our rankings danced a little bit, but over long period of time it improved.

    My point is that link spikes aren’t “natural” but I agree link builders have to be careful with three important factors:

    1. Anchor Texts (as you mentioned)
    2. Source of th link.
    3. Links landing page.

    Your thoughts are appreciated :)

  • Julie Joyce

    Excellent point about spikes happening even without an active campaign…I fully agree with you. They bother me the least of all that I mention actually.

  • http://www.sefati.net Alireza Sefati

    yup..I agree with you..and the best way to make the links natural to Google is to actually get them naturally :)

    thats why i like link baiting and etc. Anyway great article

  • fortop

    I hate to disagree, but i do.. If your scenario is correct then any competitor could buy mass amount of spam links and get the competition removed..

  • Julie Joyce

    Hi fortop…which scenario are you referring to? The overall idea of changes being a red flag?

  • http://techgeeks-online.com Techie

    What tool do you use to monitor your links?