The Date: Enhanced Campaigns Rollover Starts July 22

Paid search managers: mark your calendars. Buried toward the bottom of today’s announcement on Google AdWords Logoad group-level mobile bids becoming available in enhanced campaigns is this:

We will begin automatically upgrading all AdWords campaigns to enhanced campaigns starting on July 22, 2013.

The post, from group product manager, Bhanu Narasimhan, includes no other details about the transition timeline. At this point, PPC managers should expect their legacy campaigns to become enhanced campaigns on that date.

Related Topics: Channel: SEM | Google: AdWords | Google: AdWords: Enhanced Campaigns

Sponsored


About The Author: writes about paid online marketing topics including paid search, paid social, display and retargeting. Beyond Search Engine Land, Ginny provides search marketing and demand generation advice for ecommerce companies. She can be found on Twitter as @ginnymarvin.

Connect with the author via: Email | Twitter



SearchCap:

Get all the top search stories emailed daily!  

Share

Other ways to share:
 

Read before commenting! We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite to others. It means providing helpful information that contributes to a story or discussion. It means leaving links only that substantially add further to a discussion. Comments using foul language, being disrespectful to others or otherwise violating what we believe are common sense standards of discussion will be deleted. Comments may also be removed if they are posted from anonymous accounts. You can read more about our comments policy here.
  • Pat Grady

    Did you hear about the new G Electric Range? Turns out for cooked food, as served on the table, observed temperatures don’t vary much at all. Announcing a new, “enhanced” electric range with just a single on / off button marked “heat”. Chefs love its simplicity and ease!

  • Pat Grady

    PS – I luv you G, you’re the best PPC thing that has ever happened to me, but babe, that wart, you gotta go see a doctor.

  • Pat Grady

    Figure out how to make the controls easier to use. Hint: removing them isn’t the answer.

Get Our News, Everywhere!

Daily Email:

Follow Search Engine Land on Twitter @sengineland Like Search Engine Land on Facebook Follow Search Engine Land on Google+ Get the Search Engine Land Feed Connect with Search Engine Land on LinkedIn Check out our Tumblr! See us on Pinterest

 
 

Click to watch SMX conference video

Join us at one of our SMX or MarTech events:

United States

Europe

Australia & China

Learn more about: SMX | MarTech


Free Daily Search News Recap!

SearchCap is a once-per-day newsletter update - sign up below and get the news delivered to you!

 


 

Search Engine Land Periodic Table of SEO Success Factors

Get Your Copy
Read The Full SEO Guide