The Halo Effect
Aug 5, 2008 at 7:45am ET by Elliance
Perhaps the greatest benefits of organic SEO are the unexpected rankings a site can get by earning a top spot in the engines.
This week’s infographic demonstrates how, through solid search marketing, related phrases can get ranked without additional or intentional efforts:
Graphic by Elliance, an eMarketing firm specializing in results-driven search engine marketing, web site design, and outbound eMarketing campaigns. The firm is the creator of the ennect online marketing toolkit. The Search Illustrated column appears Tuesdays at Search Engine Land.
Opinions expressed in the article are those of the guest author and not necessarily Search Engine Land.
Search Illustrated uses graphics to illustrate complex topics in search marketing by breaking them down into easily understood pictures and diagrams. The Search Illustrated column appears weekly at Search Engine Land.To get this column via email or feed, visit our columns page.
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- SHarmeling said " The take home message here is undoubtedly key: These points of prioritization are well stated and ad"
- nickstamoulis said " Hi Travis, Very good points, but also something to consider is the overall demographics that use the"
- nickstamoulis said " Hi Nick, I agree with 1000%. Having worked at several agencies and on the client side and more recen"
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