• http://www.facebook.com/souravsharma Sourav Sharma

    Nailed it…I can’t explain how many times in the last few months I had the same conversation with many…and for some reason people are drifting away from the fundamentals…

  • http://www.facebook.com/profile.php?id=628155046 Chad A. Buie

    This is on point! Do not buy into the hype and get serious about your content from day one. I’ve have not changed my stratgey since I got into this industry back in 2004. Just keep it simple stupid! Raw content and awesome headlines will attract your subjects. Anchor text will be the long-lasting way for people to connect as long as there is demand to use computer inter-phase system. Even then I still think you need to be able to link to something (thought, idea, objects) and those somethings will have names.

  • http://twitter.com/LRTGraphics LRT Graphics

    Yep! Nailed it right on. Great article

  • http://www.facebook.com/profile.php?id=100001667826518 Owen Ecig

    great article! Thanks! On the social signals it is also important to
    point out that they may be weak on certain topics like body odor. How
    many of your friends tweeted or facebooked about finally finding a
    solution to their body odor problem :)

  • http://alexwebmaster.com/ Alex Garrido

    I agree 100 percent with you. As I say to my subscribers, do not discard linkbuilding as a method of getting valuable traffic. Many of them think that social signals alone help build relevancy but I think otherwise.

    Great article Eric

  • http://www.bestbinocularsreviews.com/ Best Binocular Reviews

    Nice article that is very well written with some great advice – many thanks

  • http://www.dewaldthuysamen.com/ Dewaldt Huysamen

    Great article and I also agree links will never be devalued and as for the anchor text I do not think it will go away, but co-citations as proven recently will have an impact and can lead to one not even having to have the keyword in your anchor text as the text around it, H1 title and even the authorship of the person delegates clearly what the link is really about.

  • http://www.verticalleap.co.uk/ Kerry Dye

    Yes, it’s a bit like the one about how many people would “Like” a brand on Facebook that has a negative connotation – they just don’t.

  • http://twitter.com/krystianszastok Krystian Szastok

    Good points all around I think.

    I love how your logo animates by the way.

  • Lyndon NA

    The 2 signal sets tend to serve 2 different audiences/purposes.

    Social are just that – for the masses being social. They may provide things like validation of some link acquisitions, or trending/freshness, or long-term inteterest … but they aren’t likely to be “strong” signals, ever.

    Links (And the various signals/values they provide) tend to be more authoritative and less common (thus more valuable).

    I personally don’t understand where all these moronic myths are comming from,
    but it’s nicve to see some SEOs quashing them :D

  • http://chillopedia.com/ Nadeem Khan

    I completely agree with your Point Number 1, anchor text will ALWAYS remain a vital signal when it comes to Google (most ‘anchor text’ related myths can be busted by learning about ‘anchor text variation’) !!!

  • http://www.facebook.com/tormobritapaja Sandra Tormo Britapaja

    i have viewed a spanish seo conference about seo experiments in this “clinic seo” i heared that they made an experiment with five domanis to evaluate the link building eficience and they have concluyed that there are best 5 quality links than 2000 cloacking links and without links they havent get rank