Trying to keep up with where the Olympic Torch is headed to next? Google’s launched a nifty custom map showing you where it is, has been, and is going to, along with information about each place. A custom add for Google Earth is also available, and you can embed the map into your blog or web page. Hat tip to Steve Rubel’s twitter about it!

Related Topics: Google: Maps & Local

About The Author: Danny Sullivan is editor-in-chief of Search Engine Land. He’s a widely cited authority on search engines and search marketing issues who has covered the space since 1996. Danny also oversees Search Engine Land’s SMX: Search Marketing Expo conference series. He maintains a personal blog called Daggle (and maintains his disclosures page there). He can be found on Facebook, Google + and microblogs on Twitter as @dannysullivan. See more articles by Danny Sullivan