Sign up for weekly recaps of the ever-changing search marketing landscape.
Twitter Gets More Serious About Search
We recently saw Twitter change the look of its public homepage to make it look more like a search engine. And last week we found out that Twitter’s new search guru is Doug Cook, who was formerly of Yahoo and inktomi. Cook also built a wine search engine called Able Grape as a kind of labor of love.
Twitter is now effectively competing in search with not only the major players but all the third parties that are using the site’s API as the backbone of their own engines.