Universal Search Comes To Google Maps — Sort Of

In something of a whimsical post (“Confessions of a search box“), the Google LatLong Blog says that photos, YouTube videos, and book search results have been added and are now discoverable in Google Maps. The photos are from various sources, including Google-owned Panoramio and Flickr.

This is all content that can be found in Google Earth, which shares the same platform as Maps. Increasingly, the two products are less distinct and more of Earth’s content and functionality are making their way into Maps (terrain is another good example). Another way to look at this is as the introduction of multiple forms of content (a la Universal Search) into Maps.

Google has said its mission with Earth is to “geographically organize” the world’s information. As I said, Earth has had multiple content types for a long time and now those layers are starting to make their way into Maps online. Indeed, Google’s vision for Maps is as a multimedia content platform with a geo orientation.

Related Topics: Channel: Local | Google: Maps & Local

Sponsored


About The Author: is a Contributing Editor at Search Engine Land. He writes a personal blog Screenwerk, about SoLoMo issues and connecting the dots between online and offline. He also posts at Internet2Go, which is focused on the mobile Internet. Follow him @gsterling.

Connect with the author via: Email | Twitter | Google+ | LinkedIn



SearchCap:

Get all the top search stories emailed daily!  

Share

Other ways to share:
 

Read before commenting! We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite to others. It means providing helpful information that contributes to a story or discussion. It means leaving links only that substantially add further to a discussion. Comments using foul language, being disrespectful to others or otherwise violating what we believe are common sense standards of discussion will be deleted. Comments may also be removed if they are posted from anonymous accounts. You can read more about our comments policy here.

Comments are closed.

Get Our News, Everywhere!

Daily Email:

Follow Search Engine Land on Twitter @sengineland Like Search Engine Land on Facebook Follow Search Engine Land on Google+ Get the Search Engine Land Feed Connect with Search Engine Land on LinkedIn Check out our Tumblr! See us on Pinterest

 
 

Click to watch SMX conference video

Join us at one of our SMX or MarTech events:

United States

Europe

Australia & China

Learn more about: SMX | MarTech


Free Daily Search News Recap!

SearchCap is a once-per-day newsletter update - sign up below and get the news delivered to you!

 


 

Search Engine Land Periodic Table of SEO Success Factors

Get Your Copy
Read The Full SEO Guide