The Google Public Policy Blog informed us that Utah has changed the law that restricted search engines from triggering ads based on trademarked terms.

This reversal now puts Utah in sync with the precedent set forth by the federal trademark law. In short, you can now legally bid on trademarked terms in Utah, assuming you comply with the search engine’s trademark policy in your country.

Related Topics: Google: Legal | Legal: Trademarks

About The Author: Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here. See more articles by Barry Schwartz