Viacom May Want To Work With Google In Future

Oct 19, 2007 at 8:28am ET by Barry Schwartz

Viacom could work with Google in future: CEO from Reuters reports Philippe Dauman, Viacom’s CEO, as saying “I suspect at some point in the future we’ll work with Google.”

He made that statement Web 2.0 Summit in San Francisco even after Viacom claimed they would still continue their legal action against Google’s YouTube for $1 billion. Dauman added that Google’s new video identification tool “reflects a positive evolution in their thinking, I welcome it.”

Is Viacom having a change of heart? Do they want to play good cop / bad cop?

Dauman went as far to add:

Google is a very high-quality company. They can do things very quickly when they want to. I guess they haven’t wanted to until this point, but maybe they will want to in the future.

Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here.

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