Our sister site, Digital Marketing Depot, will host two webcasts next week: On Tues, October 23 at 1 PM, Matt Van Wagner and Dave Schwartz will present “What Makes an Ad Great? Don’t Just Keep Guessing, Prove It!.” They’ll discuss the two critical steps to developing perfect ads – creative techniques and conversion analysis.

Then on Thursday, October 25, we’ll hear from Jon Ball in the webcast “Link Building Demystified.” Topics will include the latest trends in long-term link building strategy, effects on ranking and more.

Both webcasts begin at 1 PM EST, last about 45-50 minutes, and are free. More information at Digital Marketing Depot (formerly Search Marketing Now).

Opinions expressed in the article are those of the guest author and not necessarily Search Engine Land.

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About The Author: Claire Schoen is director of Third Door Media's Digital Marketing Depot webcast series. Claire has held senior marketing and operations positions in publishing for nearly thirty years. See more articles by Claire Schoen

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