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Where To Find Social Media Power Users
While having great content and an appropriate message are crucial for success on social media news sites, having a quality user help with promotion is essential to build momentum. Contacting and conversing with top users who share similar interests as you can be beneficial in helping to spark your content and get it noticed.
This is meant to be a resource to find all of those top social users that people continually speak about so you can find related power users on the social site of your choice.
Social Media News
Digg. Even though Digg eliminated its list of the top Diggers years ago, they’re still listed in a few different locations:
Socialblade.com. Socialblade aggregates data on all stories that become popular and on the users that submit them. This wealth of information not only shows you statistics on Digg users, but also on the statistics behind what it takes to reach Digg’s home page. Banned Diggers are included on many of the lists, but are highlighted in red (with strikethrough) so you can see who isn’t an active user anymore.
Di66.net. This minimalistic site showcases the top Digg users, but has options that allow you to display the most successful submitters over a specific period of time. It allows for viewing of top Diggers by the following time periods: 24 hours, 7 days, 30 days, 1 year, all-time. Simply find “Top Diggers” in the left column and select the time period that you desire.
Reddit. Top users and biggest karma gainers on Reddit were traditionally shown under the stats page on Reddit. However, Reddit has now removed the stats for “performance reasons” (although the now empty stats page still exists here). Expect the page to be back up in the future (this is something that frequently has been broken in the past). Currently, no locations other than Reddit itself provide detailed top user stats.
StumbleUpon. StumbleUpon’s Top Stumblers are the most active and helpful members in the community. Each of these members has a large following and a great ability to make stories popular. If you click on any of the category tags in the side cloud, you can spot active users that are relevant to that community to find more targeted users.
Mixx. The top karma gainers in a 24 period can be found in the Mixx lounge. Mixx also showcases specialty awards for loyal (and unique) Mixxers.
Social networking sites
Twitter. A wide variety of applications display data about Twitter power users using different methodologies:
Twitterholic. This list shows the top Twitter users by follower count (up to 1000). Twitterholic also has a quick search where you can quickly calculate your own Twitter rank.
Twellow. Dubbed as “The Twitter Yellow Pages” this extremely detailed Twitter directory features over 40 different categories, each with detailed sub-categories. Once inside a category or sub-category users are added based on their public profiles and can be claimed and adjusted by claiming your account.
WeFollow. This user-powered Twitter directory shows members with the top followers broken down by different categories. Users can easily find the most popular Twitter members by specialty. WeFollow is solely driven by users and you must grant WeFollow access to your account in order to be added to the directory.
Retweetist. While finding popular users in your niche, Retweetist allows you to go one step further and find out which members have their messages spread about the most. This displays the number of unique retweets over the past 24 hours. A quick search on your name will also display your retweet percentage and give you your retweet ratio per 1000 followers to help compare popularity.
Within Facebook, the main communities do not revolve around the top users, but instead within the different communities:
Groups. The majority of Facebook groups are non-branded and mainly cause-related. If you can interact and engage groups in a positive and helpful way, you can successfully reach an extremely targeted number of passionate individuals. This lists groups with members in descending order.
Pages. While most pages are corporate, many top Facebook pages can be based around a non-branded object. An example of this is the Pizza Fan Page that has over 3 million fans. If there are pages with established communities that relate to your company joining the conversation could be extremely beneficial. This lists fan pages with followers in descending order.
It’s easy to find the top users and groups on social sites, but always remember that if you cannot engage in a helpful and constructive manner, it is better to not engage at all!