Yahoo Asia & More European Properties Transitioned To Bing Powered Results

The Yahoo Search Blog announced they have transitioned much of their Asian algorithmic search to be powered by Bing with the exception of Korea.

Specifically, Asian Yahoo search users in Hong Kong, Indonesia, Malaysia, Philippines, Singapore, Taiwan, Thailand and Vietnam will now get Bing powered results. In addition, they also migrated over more European countries such as Greece, Poland, Romania, Switzerland (German, French and Italian languages) and Turkey. In addition to the transition of Yahoo UK to Bing back in August, which included Yahoo UK, France, Germany, Spain and Italy.

Yahoo also said Austria, Denmark, Finland, Norway, Russia, the Netherlands, Sweden, plus several countries in MENA (in Arabic language) have been moved over and of course all the previous announcements.

There is no word on the paid search aspect of these new countries as of yet.

Remember, Yahoo transitioned to both Bing powered organic and paid results in the US a while back.

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Related Topics: Channel: Industry | Microsoft: Bing | Microsoft: Partnerships | Yahoo: Partnerships | Yahoo: Search


About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

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