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	<title>Comments on: Yahoo Creates Home Values Meta Search</title>
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	<link>http://searchengineland.com/yahoo-creates-home-values-meta-search-11308</link>
	<description>Search Engine Land: Must Read News About Search Marketing &#38; Search Engines</description>
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		<title>By: Louis Cammarosano</title>
		<link>http://searchengineland.com/yahoo-creates-home-values-meta-search-11308/comment-page-1#comment-2616</link>
		<dc:creator>Louis Cammarosano</dc:creator>
		<pubDate>Fri, 25 May 2007 23:08:39 +0000</pubDate>
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		<description>By selecting a relatively unknown company whose core business is not even real estate (Reply) and a start up (eppraisal)to provide side by side instant homevaluations with Zillow, Yahoo wittingly or unwittingly severely damages Zillow&#039;s claim that they are the &quot;Kelly&#039;s Blue Book of Home Valuations&quot;

(a claim I&#039;ve always had issue with because its not true and its a foolish analogy as cars are fungible depreciating assets, while homes are unique and generally appreciating assets)

That Reply can also run public data through an algorithm and spit out a valution highlights that what Zillow is doing is nothing special and not worthy of the hype they have created simply by taking last millenium&#039;s technology and wrapping it in a big &quot;Z&quot;. &quot;Zestimates&quot; E-&quot;Z&quot; ads etc.

Oh, by the way HomeGain.com, the company at which I am the General Manager, also has an instant homevaluation tool-the descendant of our original instant homevaluation tool from 1999.

Yahoo&#039;s integration is slick and great for consumers.
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		<content:encoded><![CDATA[<p>By selecting a relatively unknown company whose core business is not even real estate (Reply) and a start up (eppraisal)to provide side by side instant homevaluations with Zillow, Yahoo wittingly or unwittingly severely damages Zillow&#8217;s claim that they are the &#8220;Kelly&#8217;s Blue Book of Home Valuations&#8221;</p>
<p>(a claim I&#8217;ve always had issue with because its not true and its a foolish analogy as cars are fungible depreciating assets, while homes are unique and generally appreciating assets)</p>
<p>That Reply can also run public data through an algorithm and spit out a valution highlights that what Zillow is doing is nothing special and not worthy of the hype they have created simply by taking last millenium&#8217;s technology and wrapping it in a big &#8220;Z&#8221;. &#8220;Zestimates&#8221; E-&#8221;Z&#8221; ads etc.</p>
<p>Oh, by the way HomeGain.com, the company at which I am the General Manager, also has an instant homevaluation tool-the descendant of our original instant homevaluation tool from 1999.</p>
<p>Yahoo&#8217;s integration is slick and great for consumers.</p>
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