Yahoo Enhances Open Strategy: Mail, My Yahoo, Toolbar & More

Yahoo has announced several enhancements to their continued open strategy. Some of the updates revolve around Yahoo products including Yahoo Mail, My Yahoo, the Yahoo Toolbar and Yahoo Updates.

Here are the breakdowns:

  • Yahoo! Mail – The Yahoo! Mail smarter inbox experience is the company’s largest-scale implementation of its Y!OS initiative. The new experience surfaces messages, information and activity from people users care about most, and the integration of relevant third party applications allows users to be more productive, all from within their inbox.
  • My Yahoo! – Beginning today, My Yahoo! users can add applications built by developers using the Yahoo! Application Platform to their personal start pages. Beginning with a limited selection of featured applications, the My Yahoo! content gallery will expand over time to include a wide variety of useful, interactive applications that can be used on My Yahoo! and in the future, other Yahoo! properties.
  • Yahoo! Toolbar – Available for a sneak preview beginning later this week at, the new Yahoo! Toolbar provides constant access to essential online tasks and up-to-the-minute news from the people that matter most.
  • Yahoo! Updates – Starting today, Yahoo! Mail, Yahoo! Toolbar, Yahoo! Music, Yahoo! TV, and Yahoo! Travel will join a number of other Yahoo! properties that already integrate or share relevant activity Updates. Yahoo! Updates enable Yahoo! users to have visibility into the online activities of their connections across the Yahoo! network.

More details at Techmeme, Yodel Anecdotal, Yahoo Developer Network, Yahoo Mail Blog and My Yahoo Blog.

Related Topics: Channel: Consumer | Yahoo: Mail | Yahoo: My Yahoo


About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

Connect with the author via: Email | Twitter | Google+ | LinkedIn


Get all the top search stories emailed daily!  


Other ways to share:

Read before commenting! We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite to others. It means providing helpful information that contributes to a story or discussion. It means leaving links only that substantially add further to a discussion. Comments using foul language, being disrespectful to others or otherwise violating what we believe are common sense standards of discussion will be deleted. Comments may also be removed if they are posted from anonymous accounts. You can read more about our comments policy here.

Comments are closed.

Get Our News, Everywhere!

Daily Email:

Follow Search Engine Land on Twitter @sengineland Like Search Engine Land on Facebook Follow Search Engine Land on Google+ Get the Search Engine Land Feed Connect with Search Engine Land on LinkedIn Check out our Tumblr! See us on Pinterest


Click to watch SMX conference video

Join us at one of our SMX or MarTech events:

United States


Australia & China

Learn more about: SMX | MarTech

Free Daily Search News Recap!

SearchCap is a once-per-day newsletter update - sign up below and get the news delivered to you!



Search Engine Land Periodic Table of SEO Success Factors

Get Your Copy
Read The Full SEO Guide