Yahoo Hires Software Exec For Top Communications Job


Yahoo has reportedly hired Eric Brown as head of communications for the company according to the Wall Street Journal. Brown is now VP of corporate relations for NetApp. New Yahoo CMO Elisa Steele also previously worked at NetApp. Brown will directly report to Steele.

AllThingsD has Yahoo CEO Carol Bartz’s memo announcing Brown’s hiring:

Eric is a Silicon Valley communications veteran with 18 years of tech experience. Most recently, Eric and I collaborated at NetApp, where he spent the last nine years helping to transform the company into a multibillion dollar global enterprise. As Vice President of Corporate Relations, Eric managed a large global team and strategic communications program. He was the core communications executive responsible for the company’s recent revamp of brand strategy and execution. He also played a significant communications role in helping the company gain recognition by Fortune magazine as the “Best Company to Work for in America” in 2009.

Bartz appears to be almost done with her management makeover of Yahoo. The big test will be whether the recent reorganization and new hires can deliver concrete improvements in performance and product growth.

Bartz sent some mixed messages from the AllThingsD conference last week about search, saying that Yahoo would sell search/the company if the right offer was presented by Microsoft (”boatloads of money”). However later in her sit-down interview she added that search was also one of Yahoo’s most important properties.



Greg Sterling is a Contributing Editor at Search Engine Land, and writes a personal blog Screenwerk, examining the broader world of media and advertising. He also posts at Internet2Go, which is focused on the mobile Internet.

See more articles by Greg Sterling >


Share, Bookmark & Discuss This Article
More:


Keep Updated: News Via Email | News Via RSS Feed | News Via Twitter


See more stories like this in the Members Library! Check out the Yahoo: Business Issues, Yahoo: Employees sections of the Members Library where this story is filed. Members also get access to exclusive video content, a members-only weekly & monthly newsletter, plus more. Check out all the benefits!

Comments are closed.


RECENT COMMENTS

  • andreaBG said " I came here via Matt Cutts, Twitter.com, after navigating to Twitter from a tab that was open to FB,"
  • nexcerpt said " Oh, the ~irony~ of reading this article at this moment! I had just arrived from this clickable image"
  • FranG said " I dont have the option to select other metrics for the visits and bounce rate columns?...."

See All »


FREE DAILY SEARCH NEWS RECAP!

SearchCap is a once-per-day newsletter update:

STAY CURRENT THROUGHOUT THE DAY

Our feed & social options update you as news happens.


Advertise With Us »

Search Marketing Expo

Search Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.


SMX Web Site » | SMX Difference » | SMX News »


Join us at an upcoming SMX event:

Search Marketing Now Learn more about search marketing with our free online webcasts and webinars from our sister site, Search Marketing Now. Upcoming online events include:


See more webcast topics »

FOLLOW US SOCIALLY
Upcoming Search Engine Land Conferences

Get Your Search Engine Land
Premium Membership!

Become a premium member today and receive:

  • Express commenting privileges & photo.
  • Exclusive videos & newsletters.
  • Discounts to our SMX conferences.
  • Access to "How To" & Other Archives.

Learn More

Upcoming Search Engine Land Conferences
Add to GoogleAdd to My Yahoo!Add to BloglinesAdd to NetvibesAdd to Windows Live