Yahoo & Others Form Coalition Against Domain Name Abuse

Brand Owners on Web Offensive from Red Herring reports that Yahoo, Dell, Coca Cola, Hilton and others have joined together to fight cybersquatting. The companies formed a collation against cybersquatters named Coalition Against Domain Name Abuse.

Cybersquatters purchase domain names that are similar to trademark names, such as and Some use that traffic to earn an affiliate commission on sales from the trademark owners, but others may use it for criminal activities, such as phishing for passwords, bank account details and other personal information.

CADNA President Josh Bourne said:

To effectively combat cybersquatting…and other Internet-based fraud, CADNA will work at the national and international levels to make these practices difficult to establish and unprofitable to maintain.

Postscript: Just spotted a Publishing 2.0 blog post that shows how he wanted to visit TechCrunch but accidently missed some letters and found typosquatters at,, and Nice timely example of cybersquatters in action.

Related Topics: Channel: SEM | Legal: Trademarks | Search Ads: Domaining | Yahoo: Legal


About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

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