Yahoo has begun rolling out their Quality-Based Pricing in the UK. Danny emailed me from the SMX London show to tell me this was just announced. Yahoo launched this discounted based pricing method back on June 4th in the United States, but they are now expanding it to the UK.

What discounted pricing means is that Yahoo will credit advertisers for low quality traffic sent from their content network automatically.

Gabs posted a copy of an email he received from the Yahoo Search Marketing UK team.

From today, 15th November, advertisers in the UK can benefit from discounted clicks for better quality traffic.

Like I said, discounted pricing is nothing new from Yahoo, but it is new for Yahoo in the UK.

Related Topics: Yahoo: Search Ads

About The Author: Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here. See more articles by Barry Schwartz