Yahoo Search Marketing Adds New Keyword Tool & More Features To Panama
Yahoo will be launching new features within Panama today. The features include: An improved keyword selector tool giving you an estimate of the monthly searches. An easy way to move and copy keywords from one ad group to another. To do this, go to your ad group page and under the “Campaigns” tab, you should […]
Barry Schwartz on June 28, 2007 at 7:00 pm | Reading time: 1 minute
Yahoo will be launching new features within Panama today. The features include:
- An improved keyword selector tool giving you an estimate of the monthly searches.
- An easy way to move and copy keywords from one ad group to another. To do this, go to your ad group page and under the “Campaigns” tab, you should see a “Move” button that will enable this feature. This feature has been at the top of many advertisers’ wish lists.
- A new “ad writing help guide,” that will give you a method of previewing ads as they would appear in search results for your selected keywords.
More details should be posted at the Yahoo Search Marketing Blog shortly.
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Barry Schwartz is a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on Twitter here.