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	<title>Comments on: Yahoo Search Marketing To Shorten Ad Descriptions In June</title>
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	<description>Search Engine Land: Must Read News About Search Marketing &#38; Search Engines</description>
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		<title>By: f-lops-y</title>
		<link>http://searchengineland.com/yahoo-search-marketing-to-shorten-ad-descriptions-in-june-10917/comment-page-1#comment-1885</link>
		<dc:creator>f-lops-y</dc:creator>
		<pubDate>Thu, 05 Apr 2007 19:02:07 +0000</pubDate>
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		<description>...and that shortening of ad copy comes right after seomoz posted that more text might be preferable online &lt;a href=&quot;http://www.seomoz.org/blog/web-users-dont-read-online...&quot; rel=&quot;nofollow&quot;&gt;http://www.seomoz.org/blog/web-users-dont-read-online...&lt;/a&gt; It&#039;s certainly not to the advertisers benefit - cutting the character count I mean.
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		<content:encoded><![CDATA[<p>&#8230;and that shortening of ad copy comes right after seomoz posted that more text might be preferable online <a href="http://www.seomoz.org/blog/web-users-dont-read-online..." rel="nofollow"></a><a href="http://www.seomoz.org/blog/web-users-dont-read-online.." rel="nofollow">http://www.seomoz.org/blog/web-users-dont-read-online..</a>. It&#8217;s certainly not to the advertisers benefit &#8211; cutting the character count I mean.</p>
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