Yahoo To Build New Keyword Research Tool & Wordtracker Launches Free Tool

Jan 31, 2007 at 9:19am ET by Barry Schwartz

There have been recent reports that the Overture Keyword Suggestion Tool has been sporadically offline.

In response to those reports, Yahoo issued a statement telling us that the Overture tool has been getting hit hard by users but will “continue to exist until we replace it with an improved product.” The new tool is expected to be released “later this year” and will support an API and be found within the new Yahoo Search Marketing area.

Since we don’t have a free tool from Yahoo that is reliable at the moment, Aaron Wall informs us that Wordtracker released a new free keyword tool at http://freekeywords.wordtracker.com/. The tool reports keyword suggestions, of up to a 100 related keywords, with search volume data.

Here is the full statement posted at both WebmasterWorld (a similar one is at Digital Point:

I wanted to confirm that YSM’s public keyword research tool (formerly known as the Overture’s Keyword Selector Tool- KST) continues to exist today and will continue to exist until we replace it with an improved product. Unfortunately, the responsiveness of this free tool is diminished due to the volume of hits it receives each day, therefore browsers may time out and error pages may appear but it doesn’t mean that this tool has been removed. We do have plans to offer a new public keyword research tool, which would be hosted through Yahoo! and available to our API partners. We plan on making this new tool available later this year.

If you are an advertiser, I’d suggest using the keyword research tool within our platform (the old or new one).

Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here.

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Bruno Šarić, January 31st, 2007 at 4:48 pm ET:

Wordtracker new tool gives wrong numbers, i don’t know why they create this tools. Also on other languages it gives nothing.

David Warmuz, February 1st, 2007 at 6:11 am ET:

Hi,

Just to let you know the location of the Keyword Discovery free keyword tool.

Gives access to the top 100 results from our 35 billion keyword database.

Cheers
David

HitTailGuy, February 1st, 2007 at 2:15 pm ET:

For free keyword research fans, there’s a service called HitTail that’s been around since last summer and identifies the underperforming, long tail keywords that are unique to your website. The people who have already discovered you often show the best ways to be found.

keywordspy, June 7th, 2007 at 1:05 am ET:

Can also give KeywordSpy.com a try for a keyword research tool, with results actually reflecting what advertisers are using at the current time.

Yahoo To Build New Keyword Research Tool & Wordtracker Launches Free Tool

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