I reported at the Search Engine Roundtable that Yahoo will be launching Panama, their new search marketing system, in the UK very soon.

The PPC Blog has a copy of the email sent to Yahoo advertisers in the UK. The email notifies advertisers that their new “Sponsored Search system will be rolled out in the UK soon, beginning with advertiser migration later this quarter.” Several UK advertisers have already been invited to Yahoo meetings to discuss and demonstrate the new features in Panama.

Yahoo launched Panama in the U.S. in October 2006.

Related Topics: Yahoo: Search Ads

About The Author: Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here. See more articles by Barry Schwartz