Yahoo To Launch Singing News Show Named “Odd News Underground”

Feb 22, 2007 at 8:58am ET by Barry Schwartz

Yahoo news to tilt to a lilt from Reuters reports that Yahoo is going to be launching a news show by the end of this quarter named “Odd News Underground.” The spin to this news show is that the anchor will be singing the news that “will leave you tapping your feet,” said Yahoo’s Scott Moore.

Buzz It

Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here.

See more articles by Barry Schwartz >

Share, Bookmark & Discuss This Article
More:

Keep Updated: News Via Email | News Via RSS Feed | News Via Twitter

See more stories like this in the Members Library! Check out the Yahoo: News sections of the Members Library where this story is filed. Members also get access to exclusive video content, a members-only weekly & monthly newsletter, plus more. Check out all the benefits!

ONE COMMENT ON Yahoo To Launch Singing News Show Named “Odd News Underground”

gary price, February 22nd, 2007 at 10:22 pm ET:

Sure an interesting idea.

Combining news with music was tried last year (for just a few weeks) at Reuters Labs with a service called Newsbeats. No singing, just new age and electronic music combined with someone reading the latest news.

We posted about it on RS on May 18, 2006.
http://www.resourceshelf.com/2006/05/18/something-new-and-something-interesting-newsbeats-from-reuters-labs-immersive-media/

The last Newsbeats was recorded on June 7th.
You can still download and listen to them here:
http://blogs.reuters.com/category/from-reuterscom/newsbeats

TOP STORIES

See All »

SEARCH NEWS BRIEFS

See All »

FEATURES & ANALYSIS

See All »

RECENT COMMENTS

Brad Geddes said " Are you skipping analytics on purpose? Something about using analytics & ppc together or how to "
Olivier Amar said " Hi Danny I agree with Footinmouth, with Local taking up so much of the above the fold real estate in"
Danny Sullivan said " Footinmouth, I did leave off local search. It's important, but we cover it plenty at our SMX West an"

See All »

See How To Articles And More In Our Members Library »

FREE DAILY SEARCH NEWS RECAP!

SearchCap is a once-per-day newsletter update:

STAY CURRENT THROUGHOUT THE DAY

Our feed & social options update you as news happens.

SEARCH ENGINE LAND SPONSORS

Advertise With Us »

UPCOMING SEARCH ENGINE LAND CONFERENCES

Search Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.

SMX Web Site » | SMX Difference » | SMX News »

Join us at an upcoming SMX event:

UPCOMING SEARCH ENGINE LAND WEBCASTS

Learn more about search marketing with our free online webcasts and webinars from our sister site, Search Marketing Now. Upcoming online events include: