Yahoo To Launch Singing News Show Named “Odd News Underground”

Feb 22, 2007 at 8:58am ET by Barry Schwartz

Yahoo news to tilt to a lilt from Reuters reports that Yahoo is going to be launching a news show by the end of this quarter named “Odd News Underground.” The spin to this news show is that the anchor will be singing the news that “will leave you tapping your feet,” said Yahoo’s Scott Moore.

Related Topics: Yahoo: News

About The Author: Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here. See more articles by Barry Schwartz

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One Comment on Yahoo To Launch Singing News Show Named “Odd News Underground”

gary price, February 22nd, 2007 at 10:22 pm ET:

Sure an interesting idea.

Combining news with music was tried last year (for just a few weeks) at Reuters Labs with a service called Newsbeats. No singing, just new age and electronic music combined with someone reading the latest news.

We posted about it on RS on May 18, 2006.
http://www.resourceshelf.com/2006/05/18/something-new-and-something-interesting-newsbeats-from-reuters-labs-immersive-media/

The last Newsbeats was recorded on June 7th.
You can still download and listen to them here:
http://blogs.reuters.com/category/from-reuterscom/newsbeats

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