Comments on: Yahoo Tries To Justify Automatic Account Optimization

By: Cvos man

Cvos man — Fri, 30 Jan 2009 11:11:39 +0000

The sad part about this PPC scandal is that it probably will increase Yahoo’s revenues – but only temporarily.

Each misstep brings them closer to the Microsoft supernova.

By: shoppingengineguide

shoppingengineguide — Fri, 30 Jan 2009 03:45:22 +0000

I can’t believe this service is opt-out. Kind of reminds me of when Google first launched automatic matching and forced advertisers to opt-out of the service. IMO as long as they ask me before the implement anything, they are welcome to “suggest” anything they want if they think it will help my campaigns.

Good follow-up post.

By: experiencemusic

experiencemusic — Wed, 28 Jan 2009 18:22:17 +0000

It now shows the change. Great article on this new controversial service.

By: experiencemusic

experiencemusic — Wed, 28 Jan 2009 18:18:37 +0000

re: Ultimately, the main problem with Yahoo’s new Terms and Conditions is the fact that it’s opt-in; you have to ask Yahoo not to make changes to your account.

I think you meant to say it is opt-out – where advertisers are automatically enrolled useless a user ‘opts-out’ of the service.

By: Matt McGee

Matt McGee — Wed, 28 Jan 2009 18:02:41 +0000

Thx Winooski — I rewrote that sentence about four times in different ways and didn’t change it to opt-out. I’ll go fix it.

By: Winooski

Winooski — Wed, 28 Jan 2009 17:36:03 +0000

“Ultimately, the main problem with Yahoo’s new Terms and Conditions is the fact that it’s opt-in; you have to ask Yahoo not to make changes to your account.”

Shouldn’t that be “opt-out”? Anything that will only exclude a user from a service if the user takes an action is opt-out:

http://en.wiktionary.org/wiki/opt_in

http://en.wiktionary.org/wiki/opt_out

By: demib

demib — Wed, 28 Jan 2009 16:58:12 +0000

I don’t use Yahoo ads anymore and I recommend everyone to stay away too. The terms are just NOT acceptable!