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	<title>Comments on: YouTube Initiates Monetization Strategy With Transparent Video &#8216;Overlays&#8217;</title>
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	<link>http://searchengineland.com/youtube-initiates-monetization-strategy-with-transparent-video-overlays-11995</link>
	<description>Search Engine Land: Must Read News About Search Marketing &#38; Search Engines</description>
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		<title>By: joe</title>
		<link>http://searchengineland.com/youtube-initiates-monetization-strategy-with-transparent-video-overlays-11995/comment-page-1#comment-3660</link>
		<dc:creator>joe</dc:creator>
		<pubDate>Wed, 22 Aug 2007 19:04:40 +0000</pubDate>
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		<description>Okay, I just all the respect for Greg after reading that this is an &quot;innovative&quot; approach. This would be annoying to me at best, I don&#039;t mind 10 second pre-roll whence I can browse some other webpage/do some other activity; post-roll which I can skip but this in-video is *more*, much more annoying at best.
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		<content:encoded><![CDATA[<p>Okay, I just all the respect for Greg after reading that this is an &#8220;innovative&#8221; approach. This would be annoying to me at best, I don&#8217;t mind 10 second pre-roll whence I can browse some other webpage/do some other activity; post-roll which I can skip but this in-video is *more*, much more annoying at best.</p>
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		<title>By: Philipp Lenssen</title>
		<link>http://searchengineland.com/youtube-initiates-monetization-strategy-with-transparent-video-overlays-11995/comment-page-1#comment-3659</link>
		<dc:creator>Philipp Lenssen</dc:creator>
		<pubDate>Wed, 22 Aug 2007 15:13:40 +0000</pubDate>
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		<description>The ad seems to display for 20, not 10 seconds...
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		<content:encoded><![CDATA[<p>The ad seems to display for 20, not 10 seconds&#8230;</p>
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		<title>By: anthon_pieter</title>
		<link>http://searchengineland.com/youtube-initiates-monetization-strategy-with-transparent-video-overlays-11995/comment-page-1#comment-3658</link>
		<dc:creator>anthon_pieter</dc:creator>
		<pubDate>Wed, 22 Aug 2007 10:33:06 +0000</pubDate>
		<guid isPermaLink="false">http://searchengineland.com/beta/youtube-initiates-monetization-strategy-with-transparent-video-overlays-11995.php#comment-3658</guid>
		<description>Good format I think.

Youtube splits the ad revenue with the publishers (according to NYT). Seems they will want to use the publishers to select the ads for their content, that will save Google a lot of manual work. This also rewards entertaining ads and reduces irritation among users. Read (a bit) more about this at &lt;a href=&quot;http://www.77lab.com/youtube_ad_082207.html&quot; rel=&quot;nofollow&quot;&gt;http://www.77lab.com/youtube_ad_082207.html&lt;/a&gt;
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		<content:encoded><![CDATA[<p>Good format I think.</p>
<p>Youtube splits the ad revenue with the publishers (according to NYT). Seems they will want to use the publishers to select the ads for their content, that will save Google a lot of manual work. This also rewards entertaining ads and reduces irritation among users. Read (a bit) more about this at <a href="http://www.77lab.com/youtube_ad_082207.html" rel="nofollow">http://www.77lab.com/youtube_ad_082207.html</a></p>
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