YouTube Sued By Italian Broadcaster Mediaset

In a factually similar claim to the current Viacom litigation, Google/YouTube was sued by Italian media company and broadcaster Mediaset, which is owned by Italy’s Prime Minister Silvio Berlusconi. The company is seeking a minimum of EUR 500 million for copyright violations and hypothetical, lost ad revenue.

According to Reuters:

Mediaset claims to have found “at least 4,643 videos and clips owned by us, equivalent to more than 325 hours of transmission without having rights” on YouTube in a simple analysis June 10.

The company argued the infringement was “equal to the loss of 315,672 days of broadcasting on its three TV channels.” As with Viacom there’s a factual question as to whether the content’s appearance on YouTube caused any actual damage to the company or its shows.

However, (I’m not clear on Italian law), there may be statutory damages available for the acts of the violations themselves (uploading and viewing of the shows), despite the potential absence of any actual damages.

Related Topics: Channel: Video | Google: Legal | Google: YouTube & Video | Legal: Copyright

Sponsored


About The Author: is a Contributing Editor at Search Engine Land. He writes a personal blog Screenwerk, about SoLoMo issues and connecting the dots between online and offline. He also posts at Internet2Go, which is focused on the mobile Internet. Follow him @gsterling.

Connect with the author via: Email | Twitter | Google+ | LinkedIn



SearchCap:

Get all the top search stories emailed daily!  

Share

Other ways to share:
 

Read before commenting! We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite to others. It means providing helpful information that contributes to a story or discussion. It means leaving links only that substantially add further to a discussion. Comments using foul language, being disrespectful to others or otherwise violating what we believe are common sense standards of discussion will be deleted. Comments may also be removed if they are posted from anonymous accounts. You can read more about our comments policy here.

Comments are closed.

Get Our News, Everywhere!

Daily Email:

Follow Search Engine Land on Twitter @sengineland Like Search Engine Land on Facebook Follow Search Engine Land on Google+ Get the Search Engine Land Feed Connect with Search Engine Land on LinkedIn Check out our Tumblr! See us on Pinterest

 
 

Click to watch SMX conference video

Join us at one of our SMX or MarTech events:

United States

Europe

Australia & China

Learn more about: SMX | MarTech


Free Daily Search News Recap!

SearchCap is a once-per-day newsletter update - sign up below and get the news delivered to you!

 


 

Search Engine Land Periodic Table of SEO Success Factors

Get Your Copy
Read The Full SEO Guide