YouTube Tips: How To Market Via YouTube

Nov 23, 2007 at 8:58am ET by Barry Schwartz

The Secret Strategies Behind Many “Viral” Videos via TechCrunch has an awesome list of tips and techniques to make your YouTube videos a success. Here is a quick run down of some of those tips:

Making the Video: - 15 – 30 second videos - Ensure the video can be remixed over and over again - The video can’t be a blatant advertisement - Add the shock factor - Make your headline fake - Sex works

Reaching Most Viewed Page: - Tell Blogs - Tell Forums - MySpace pages - Facebook friends and share features - Use email lists - Tell your friends

After you reach the most viewed page, then you can change your title, optimize your thumbnail image, increase your comments, push out more videos right away, and uniquely tag videos together.

This run down does not do complete justice to the original post, so make sure to check it out at TechCrunch.

Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here.

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