Jun 7, 2007 at 9:59am ET by Greg Sterling

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Long neglected in local search, online events search is fast becoming a very competitive and full category. Yesterday, Google announced its public calendar directory and today events aggregator and platform Zvents is announcing that it has added the papers of the New York Times Regional Media Group to its list of 40 online newspaper partners whose events and calendars it operates or populates.

Also in this category are Yahoo’s Upcoming, Attendio, Eventful, Citysearch, AOL Cityguide, Going.com and Jambase among others.

About The Author: Greg Sterling is a Contributing Editor at Search Engine Land. He writes a personal blog Screenwerk, about SoLoMo issues and connecting the dots between online and offline. He also posts at Internet2Go, which is focused on the mobile Internet. Follow him @gsterling. See more articles by Greg Sterling

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http://www.thatgirlfrommarketing.com Natasha Robinson

Since moving to San Fran Upcoming has become part of my life and going.com is leading a close second. I’d also add Involver to that list: http://involver.com/

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