SearchCap: Google tests AMP labels, AdWords personalization & understanding user intent
Below is what happened in search today, as reported on Search Engine Land and from other places across the...
Google testing AMP label in Search ads
The label is showing on some text ads with AMPed landing pages....
Advanced AdWords Strategies to Personalize Experiences and Drive Revenue
Paid search is brutally competitive. Everyone is using the same tactics to drive conversions. How do you separate your AdWords campaigns from...
How to understand searcher intent and use it to boost SEO rankings
Understanding the intent behind the keywords you target simplifies the entire SEO process, says contributor Marcus Miller. Here is a look at how...
Search in Pics: Camp Google, pride logo & going down the slide
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies,...
SearchCap: JavaScript powered websites, Google axes political ads & Amazon consumer survey
Below is what happened in search today, as reported on Search Engine Land and from other places across the...
Priorities for diagnosing JavaScript-powered websites
Contributor Maria Cieslak digs into JavaScript and some of the chaos associated with it and compiles a detailed checklist you can use as a...
Google axes political ads in Washington state, LinkedIn does it globally
New campaign finance rules require near real-time disclosure of data....
Google Posts adds products and offers
Now you can not only highlight what's new or upcoming events in Google Posts, you can also highlight new products and...
Google doodle honors Dr. Virginia Apgar, inventor of the Apgar score
On the 109th birthday of Dr. Virginia Apgar, Google honors her contribution....
Survey: Consumer trust may be Amazon’s true competitive advantage
Unlike other online retailers, 67 percent of Amazon customers trust the company to protect their privacy and personal data....
SearchCap: EU & Google fines, Bing Merchant Center imports & Google News publisher features
Below is what happened in search today, as reported on Search Engine Land and from other places across the...
Report: EU about to fine Google billions in Android antitrust case
The first antitrust fine was roughly $2.8 billion; this one could be larger....
Bing Merchant Center launches Google Merchant Center Import tool
Product feed imports can be scheduled to easily keep them current for Bing Shopping...
2018 paid search benchmark report from Adthena — How do you compare?
A challenge in the search industry is that typically advertisers only have access to a single data set (their own). Competitive insights allow...
Say hello to Voice Interface Optimization
Voice interfaces are not simply front-ends for search engines or apps. They are a whole new...
How to build authoritative links with data-driven content
Contributor Pratik Dholakiya shares three types of data-driven content that will improve your ability and opportunity to earn authoritative...
Google News to deprecate crawl errors report in Search Console & mobile app link in News Publisher Center
The removal is part of larger update to Google...
Bing will start banning more weapons-related ads starting July 1
Bing is updating its weapon policy to include recreational guns and certain accessories.....
SearchCap: Google My Business, building an in-house search team & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the...
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