Good morning, Marketers, are you even a little bit surprised?

If anybody was going to set records for getting a website featured in Discover it would be Barry Schwartz. He’s a force of nature in the search community, and he … cannot … be … contained. Scroll down to read about how Barry’s Lucid Motors blog defied the odds.

It makes you think. Had Barry’s taste in cars been different, he could have saved the Pontiac Aztek.

Henry Powderly,
VP, Content

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SEO

Lucid visibility: How a publisher broke into Google Discover in less than 30 days from launch

Find out why, and how, it happened – and whether that Discover visibility will remain over the long-term, in this case study.

SEO

We’ve crawled the web for 32 years: What’s changed?

A look back at the history of search and SEO and a preview of what the next iteration of the internet means for marketers.

GA4 isn’t all it’s cracked up to be. What would it look like to switch?

Marketers are searching for alternative analytics platforms. Here’s what you need to know to make an informed decision before switching.

Read more

SEO

What to look for in a technical SEO audit

These technical optimizations will become the key differentiating factors for ranking better than your competitors.

Webinar Today: Is Your Marketing Stack Ready for Omnichannel CX?

Leading companies are focused on creating stronger customer experiences that span multiple channels and feel cohesive and meaningful to end-users. Join our experts to learn how you can accelerate your approach to mastering omnichannel customer journeys.

There’s still time to register!

Local

How to manage and edit your Google Business Profile from Google search

Managing your GBP listing from Google search is the new norm. Here's an overview of the in-search experience features you need to know.

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Content

What are your secrets to overcoming marketing challenges? Take our survey

Help us to better understand how marketers are responding to all of this change.

Advanced. Actionable. Virtual. Free.

Explore the latest, most sophisticated search marketing topics, tactics, and trends with a host of experts — online, June 14-15, at SMX Advanced!

See the agenda

From MarTech