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Good morning, Marketers, Google is taking a page out of its own book and is cracking down on products that are widely prohibited or regulated, or that can facilitate serious harm to self or others. The new regulations already apply to Merchant Center.
Effective yesterday, Google isn’t allowing rich results markup on any content that promote weapons, drugs, gambling products and fireworks, to name a few.
If your business advertises any of the products that fall into the above categories, you’ll want to remove structured markup to prevent Google from completely removing your product from results. Check out the announcement.
Nicole Farley,
Team PPC
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