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Good morning, Marketers, Google introduced a new policy for those getting around its current policies – no joke.
The new Google Search spam policy is named “policy circumvention” and it is basically a catchall search spam policy. It says if you find ways around the other spam policies and get your site or content back into Google Search by using some circumvention strategies, then that is against Google’s guidelines and Google may take action against your content, site or account.
In short, don’t be sneaky and manipulative with your SEO efforts.
Barry Schwartz,
SEO Policy Czar
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