What a week! Google claimed its new AI-powered Search Overviews have increased Search usage, SEOs are still upset about the quality of Google’s Search results and content creators fear fewer people will click through to visit their websites.

Google’s evolution to a Star Trek-like conversational experience was inevitable. We are, right now, watching the biggest shift in the history of search. Revolutions can be messy. And right now, Google sure is a mess. Dig deeper in Google AI Overviews: More searches, less satisfaction.

And register for SMX Advanced, where we’ll share tactics and insights to help you as we move forward together in this new great Google unknown.

Danny Goodwin,
Managing Editor, Search Engine Land & SMX

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Earn the right to call yourself an "award-winning" marketer

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The Super Early Bird deadline for the 2024 Search Engine Land Awards is coming up next Friday, May 24. Join the ranks of award-winning brands, agencies, and search marketers from around the world… learn more and submit your application today to save!

Enter today

From MarTech