Bing updated its Bing Webmaster Guidelines to say it can take action by demotion of search rankings or removal of a site from Bing Search over prompt injection.

If you add content on your webpages that attempts to perform prompt injection attacks on language models used by Bing, it can lead to those webpages or the whole site being penalized in Bing Search.

Barry Schwartz,
Content injection specialist

SEO

Prompt injection added to Bing Webmaster Guidelines

The addition of content to your webpages that attempts to perform prompt injection is against Bing's guidelines.

PPC

Microsoft Advertising launches Property Center and expands Lodging Campaigns

Property owners and managers globally now have enhanced tools to streamline campaign management, and boost bookings for both hotels and vacation rentals.

PPC

Google expands Audience Signal Targeting to App campaigns

This update gives advertisers more control over audience targeting and potentially improving app campaign efficiency.

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Organic link building for sales landing pages

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6 ways to use Generative AI in your marketing

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Everything you need to know about CTV audience targeting (in under 60 minutes)

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Want to speak at SMX Next? Now’s the time to submit a pitch!

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Live training + Q&A

Take your search marketing skills to the next level

Discover actionable tactics to boost organic traffic, leverage generative AI and SEO and PPC success, smoothly navigate GA4, and more: Attend the SMX Master Classes — online August 21-22!

Choose your class

PPC

How to harness marketing data to support holistic business strategy

Drive exponential growth by facilitating cohesion between marketing data and the development of high-level business strategy.

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